You’ve likely heard the phrase “content is king,” but let’s take it a step further—video content is the reigning monarch of the digital realm. Video content is a major component of SEO (Search Engine Optimization) because, well, people adore videos. Videos are a versatile, engaging medium that makes complex information digestible. Great video productions also […]
What’s Local SEO? If you’re a Houston business owner that wants to attract more local customers & clients, local search engine optimization (SEO) is essential for your internet marketing strategy. Local SEO refers to the process of optimizing your website and online presence to appear as a result for customers who are searching for products […]
The Proliferation of Mobile Devices Cell Phones Matter! More and more people use mobile devices to browse the web, shop online, and connect with businesses. As a result, mobile devices now contribute to over half of all internet traffic. Therefore, businesses that wish to remain competitive in search can’t overlook the importance of ensuring their […]
Keyword Research Matters It is essential for business owners to have a strong online presence if they intend to use their website as a growth vector. However, merely having a website is not enough – it’s necessary to make sure that people in search of the goods or services you provide can easily find your […]
Since 2011, we’ve helped numerous businesses by acting as their SEO or as their SEO consultant. We know that operating a strategic SEO campaign is crucial for any business that hopes to drive more traffic to their website from search engines which will attract more customers, generate more leads, and ultimately increase revenue. If you’re […]
If you’re ready to launch your pay-per-click (PPC) campaign, there are numerous benefits to hiring VizTV Media Services. These benefits stem from our proficiencies in both website design & SEO. In short, you’ll benefit more by hiring us to manage your PPC campaign than by working with a PPC company that lacks SEO & hands-on […]
What’s a Negative Keyword? Negative keywords are a crucial element of any pay per click (PPC) campaign. A negative keyword is a keyword or phrase that’s set to “not trigger” an ad from a Google Ad campaign. When a user searches for a phrase containing a negative keyword, the business’s ads will not be shown […]
Hiring an agency to manage a pay per click (PPC) program can provide lots benefits for your business. PPC is a type of advertising in which advertisers pay a fee each time one of their ads is clicked. Most popular online platforms have some form of pay per click advertising campaign, but Google search ads […]
A few of our current & potential clients have asked us why backlinks are important for SEO. So, we’ll explain what a backlink is first, then why they’re important for SEO. Understanding Backlinks A backlink is a link from one website to another. For example, this link is a backlink to the Bing search engine […]
Hiring an SEO is almost like seeking out a snake oil salesman that’s got the genuine stuff. SEO is labor-intensive work that largely goes unseen, and the process takes time. The time it takes to achieve success using SEO as an SEM strategy varies between verticals. For example, ranking a local professional corporation like a […]
