You’ve likely heard the phrase “content is king,” but let’s take it a step further—video content is the reigning monarch of the digital realm. Video content is a major component of SEO (Search Engine Optimization) because, well, people adore videos. Videos are a versatile, engaging medium that makes complex information digestible. Great video productions also […]
The success of any SEO campaign for search engine prominence on any given topic is predicated on one concept; authority. To be an authority on any given topic, subject, or “search engine market” (think keywords) requires a demonstration of knowledge which is accomplished by publishing relevant and useful content. Content takes the form of the […]
