A few of our current & potential clients have asked us why backlinks are important for SEO. So, we’ll explain what a backlink is first, then why they’re important for SEO. Understanding Backlinks A backlink is a link from one website to another. For example, this link is a backlink to the Bing search engine […]
Hiring an SEO is almost like seeking out a snake oil salesman that’s got the genuine stuff. SEO is labor-intensive work that largely goes unseen, and the process takes time. The time it takes to achieve success using SEO as an SEM strategy varies between verticals. For example, ranking a local professional corporation like a […]
I’ve served in my capacity as an active SEO since roughly the summer of 2011 and an elite SEO specialist since 2015. With over 10 years of ferocious market-conquering experience, I know a few things about SEO and best practices for meaningful longevity. Meaningful longevity means I still have my first clients, and they’re happy. […]
The success of any SEO campaign for search engine prominence on any given topic is predicated on one concept; authority. To be an authority on any given topic, subject, or “search engine market” (think keywords) requires a demonstration of knowledge which is accomplished by publishing relevant and useful content. Content takes the form of the […]
Search Engine Optimization, or SEO, by its very nature, is a passive exercise in communicative excellence. Prudent SEO is a form of communication between web content (or shall we say the creators of web content) and the web crawlers & spiders that consume the content, which then reports back to the originating search engine with […]
For most business websites, the benefits of operating a perpetual SEO (Search Engine Optimization) campaign are deep and rich. In this writing, we’ll look over a few of them. SEO campaigns involve managing metrics in various areas related to a company’s web presence, such as harnessing the potential of social media platforms like Gab, Parler, […]